Wednesday, April 17, 2019

TMN Update 0032 - Perspective: Climate Change Impacts On US Military

Truffle Media Update 0032 Show Notes: Whether or not humans play a part in climate change, the US military has to respond to real issues, like the sever damage Tyndall Air Force sustained from Hurricane Michael. This podcast episode from Defense One outlines a perspective on the changes in climate across the globe and how it is materially impacting all aspects of the US military. Consider these facts: "America's 'Tornado Alley' has moved 500 miles in 30 years", "There's been a 50-fold increase in dangerous heatwaves since 1980", and "Worldwide flooding has quadrupled since 1980" - Now imagine how you in agriculture today need to consider these same issues in the context of growing food. The transcript for this podcast is at Defense One. Subscribe to the Truffle Media Update podcast series on iTunes: https://agtoday.us/tmn-update-podcast

Wednesday, April 10, 2019

TMN Update 0031 - Are You An Expert Procrastinator?

Truffle Media Update 0031 Show Notes: Rita Emmett, author of The Procrastinator's Handbook, shares how to Blast Away Procrastination and develop an action plan. Subscribe to the Truffle Media Update podcast series on iTunes: https://agtoday.us/tmn-update-podcast

Wednesday, April 03, 2019

TMN Update 0030 - Tips for Blogging Effectively for Clients

Truffle Media Update 0030 Show Notes: Drew Grinch, director of content at Woodruff, and Josh Flint, associate director of communications at The Maschhoffs, highlight the planning and thinking needed to start and sustain a company blog. Drew and Josh present in front of a packed Ag Media Summit audience, covering tactics, strategy, tools, and heuristics they use for their corporate blogs. The presenters chose not to use the microphones (gasp!) so the audio is from an open air microphone recording the room. Where possible the audio is amplified to hear questions from the audience. This presentation is from the 2018 Ag Media Summit Agenda, Phoenix, AZ, USA. Subscribe to the Truffle Media Update podcast series on iTunes: https://agtoday.us/tmn-update-podcast

Friday, March 22, 2019

TMN Update 0029 - How Do You Find Great Employees?

Truffle Media Update 0029 Show Notes: Where To Find And How To Retain Great Employees - Erin Wagoner, The Maschhoffs, talks about how finding good employees is about developing culture that encourages employees to thrive and share their experiences with those outside the company. This presentation is from the 2019 Missouri Pork Expo, February 12 - 13, 2019, Columbia, MO, USA. Subscribe to the Truffle Media Update podcast series on iTunes: https://agtoday.us/tmn-update-podcast

Friday, March 15, 2019

TMN Update 0028 - Getting Pork On The Menu

Truffle Media Update 0028 Show Notes: Pork on the Menu! This panel talks about how pork is thought of on menus and what chefs are doing to engage consumers around food with pork. Panel: Ernie Meier, McDonald's; Dominic Iannarelli, Splash/Jethros; Jonathan Cook, Iowa Event Center Executive Sous Chef. Moderated by Dallas Hockman, National Pork Producers Council, from the 2019 Iowa Pork Congress, January 23 - 24, 2019, Des Moines, IA, USA. Subscribe to the Truffle Media Update podcast series on iTunes: https://agtoday.us/tmn-update-podcast

Friday, March 08, 2019

TMN Update 0027 - Scientific Communication: Academic Editing, Storytelling, and Engagement

Truffle Media Update 0027 Show Notes: Caroline Roper Warwick, a science communication specialist at the University of Florida Mid-Florida Research and Education Center, Apopka, FL, shares her expertise in developing impactful and concise science communication. Caroline presents a case study focused on the idea that "just publishing and presenting" is not enough, and there is a need to develop out reach campaigns for research and projects to ensure more people learn about it and get engaged. This presentation is from the 2018 Ag Media Summit Agenda, Phoenix, AZ, USA. Subscribe to the Truffle Media Update podcast series on iTunes: https://agtoday.us/tmn-update-podcast

Friday, March 01, 2019

TMN Update 0026 - There Is Science In Understanding Meat Quality!

Truffle Media Update 0026 Show Notes: There is science behind meat! In this episode on meat quality, Collette Kaster of Kaster Solutions and PIC Meat Scientists Dr. Neal Matthews and Brandon Fields offer viewpoints on management and technology. Subscribe to the Truffle Media Update podcast series on iTunes: https://agtoday.us/tmn-update-podcast

Monday, December 17, 2018

TMN Update 0025 - The Agbioscience Rising Stars For Future Ag Innovation

Truffle Media Update 0025 Show Notes: Moderator Scott Dorsey talks ingenuity, business smarts, and grit with some up-and-coming agbioscience executives. From the 2018 Indiana Agbioscience Innovation Summit, November 29, 2018, Indianapolis, IN, USA. Panel includes: – Ellie Symes | CEO, The Bee Corp
 – Scott Massey | CEO, Heliponix 
– Vijay Harrell | CEO, TradeLanes 
– Andrew Uden | Co-Founder of Quantified Ag, Co-Founder, and President of AgVision International Subscribe to the Truffle Media Update podcast series on iTunes: https://agtoday.us/tmn-update-podcast

Friday, December 07, 2018

TMN Update 0024 - Ag Innovation Is Key To Future Of Food

Truffle Media Update 0024 Show Notes: Moderator: David Johnson, CEO, Central IN Corporate Partnership, has a conversation with leading Indianapolis companies about the future of the business of agriculture, finding talent, and figuring out how to best meet the needs of customers in the food and agriculture space. From the 2018 Indiana Agbioscience Innovation Summit, November 29, 2018, Indianapolis, IN, USA. Panel includes: - Dr. Sue Ellspermann, President, Ivy Tech Community College - Jack Phillips, President + CEO, Roche Diagnostics North America - Wayne Eckerle, VP of Research and Technology, Cummins Inc. - Jim Collins, CEO, Corteva Agriscience, Agriculture Division of DowDuPont - Aaron Schacht, Executive Vice President of Innovation, Regulatory & Business Development, Elanco. Moderatored by David Johnson, CEO, Central Indiana Corporate Partnership Subscribe to the Truffle Media Update podcast series on iTunes: https://agtoday.us/tmn-update-podcast

Wednesday, November 14, 2018

TMN Update 0023 - The Age of Personalization: How technology enables more custom experiences

Truffle Media Update 0023 Show Notes: Naomi Grewal, Pinterest, presenting "The Age of Personalization: How technology enables more custom experiences", from the 2018 Dawn or Doom conference at Purdue University, November 5 & 6, 2018, West Lafayette, IN, USA.
In the digital age, attention has become a commodity. With increasing limitations on time and resources, consumers now have higher expectations when interacting with media content. They demand personalization – superior content, relevant and tailored specifically for them. Among digital platforms today, personalization, understanding users’ intent, is becoming table stakes, both to ensure that the right content is offered to the right user, and to ensure that advertisers reach the right customers in the right moment. This presentation will describe recent research on the topic of personalization and its impact on consumer engagement and how Pinterest is positioned to offer the most relevant content to consumers.
Subscribe to the Truffle Media Update podcast series on iTunes: https://agtoday.us/tmn-update-podcast